February 19, 2015
How do you brand a state? The million dollar tourism question that is debated in each of the fifty states. Surf Wyoming has taken an unusual approach to Wyoming. It is fun, kick-ass, and appealing--and it's with rad apparel and accessories.
Not many people would associated surfing with Wyoming. However, not only is there surfing in Wyoming, it was the first place to ever record river surfing on the Snake River near Jackson in the mid-1970s. Back in 2010, CNN ran a spot on river surfing in the Cowboy State.
Surf Wyoming brings it with hats, t-shirts, and stickers all with a variety of buffaloes, cowboy hats, surf vans, snakes, and bison bones that represent iconic, rugged and inspirational elements of the state. At the end of the day, Surf Wyoming wants to up the stoke and drive their customers to embrace the outdoors and get their adrenaline pumping.
Surf's up! Represent what you hold to heart.