If you’re not already in love with this cute, cuddly claymation creation then you’ve been living under a rock for the past several years … or you might not have kids, so you’re unaware of Shaun the Sheep’s exploding popularity with the elementary school set. This little guy has been charming his way into living rooms worldwide since 2007, and is gearing up to release a movie next year for the full entertainment franchise package.
Speaking of entertaining the children, Giromax - a marketing company responsible for the handling of several children’s markets - has recently released a giant book of 144 stickers to go along with the movie’s release (and the already-popular show). Kids love stickers! It’s a tried-and-true marketing strategy that has won the hearts of children all around the globe.
So why not try the "sticky" marketing tactic for yourself?
If you’re launching a product soon, or already have an existing company or line of products, create a sticker that matches what you stand for or reflects your playful nature. As we’ve seen recently with the Panini sticker craze sweeping people off their feet with soccer, collectable stickers are all the rage and show no signs of slowing down any time soon.
If you’ve got a lot of drive to stick with it (pun intended), making a matching set of stickers for your customers to collect is a pretty cool trick that will set you apart from the competition. Anyone can buy a t-shirt, but a t-shirt from a brand that throws in free stickers for each purchase? Priceless.
Brainstorm ways to make stickers work for you, then contact us to make the dream a reality. Does your sticker speak specifically to children? We have Pinterest boards to help you with ideas. We guarantee you won’t lack inspiration!