June 12, 2013
High over the Blue Ridge Mountains ... is it a bird? Is it a plane?
No! It's a Flying Mouse!
A flying mouse? Not a flying squirrel?
Nope. A Flying Mouse. On a Bottle of Beer.
A mouse in a bottle of beer?
Nope. ON a bottle of beer.
A flying mouse? Not a flying squirrel?
Didn't we just do this? It's not a squirrel, you hoser! It's a mouse. A Flying Mouse.
The Flying Mouse Brewery is a brand new brewery that's landing in Botetourt County, Virginia ... Troutville, to be exact.
Flying Mouse can be found just off the Appalachian Trail and the TransAmerica Bicycle Route (a.k.a: US Bicycle Route 76). The spot is an ideal stop-over for hikers and bikers alike.
So what's up with the mascot? Frank clues us in ...
I’ve always had a thing for bats (a “flying mouse” as it is called in other languages), and we initially selected a bat as the character around which the brand of the brewery would be developed. As the idea of the brewery grew, along with our thoughts of linking the brewery with the interesting “steampunk” design concepts borne out of the books of H.G Wells and Jules Verne, it was decided that the character should be an example of the spirit of invention, and actually be a mouse that invents a set of mechanical wings in order to fly. The idea of a small mouse wanting to become something so much more than it is also embodies the idea we have for the brewery experience, and how a small brewery can be about more than just making beer.
Maybe I'm batty, but Bob and Doug Mckenzie's Strange Brew just might be one of the greatest B movie comedies ever filmed. Okay, so some folks might think it's the worst. It all depends on your state of inebriation ... It may be a long flight from The Great White North to the Blue Ridge Mountains, but it's all good, eh?