Do You Have 10 Minutes? Sure You Do.

April 23, 2013
Do You Have 10 Minutes? Sure You Do.
Got-Ten-Minutes-Sure-You-Do-Quote-from-IKEA-Founder Got a minute? How about ten?

Time is your most important resource. You can do so much in 10 minutes. 10 minutes once gone is gone for good. - Ingvar Kamprad

While it might have taken a bit more than ten minutes to found IKEA, Ingvar Kamprad nailed it with this quote. In order to carpe diem, you need to focus, ten minutes at a time. Seizing the day starts with the immediate moment. In his widely acclaimed book, A Testament of a Furniture Dealer, Kamprad delivers the nine key points that set IKEA apart from the crowd:
  1. The product range - our identity. 
  2. The IKEA spirit. A strong and living reality. 
  3. Profit gives us resources. 
  4. Reaching good results with small means. 
  5. Simplicity is a virtue. 
  6. Doing it a different way. 
  7. Concentration - important to our success. 
  8. Taking responsibility - a privilege. 
  9. Most things still remain to be done. A glorious future!
Chopping a day into hours is one thing. Slicing those hours into ten minute segments cranks it up by a factor of six. Think of what's possible when you mega-focus for ten minutes out of each hour. So much remains to be done. Ten minutes at a time ...  
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