When Mia Moss opened Black Coffee in Fort Worth, she didn’t just create another spot to grab a latte—she built a hub for her community. And one of the simplest, yet most impactful tools she uses to foster that connection? Custom Stickers and Labels.
From First Coffee Job to Neighborhood Staple
Mia’s journey with coffee began right out of high school at Seattle’s Best Coffee. It wasn’t just about learning to brew the perfect cup—it was about discovering how coffee brings people together. “I noticed that it helped me come out of my shell and connect with people,” Mia shared. Even as she pursued a career in education, her love for coffee and local coffee shop culture stayed strong. But one thing kept nagging at her: there wasn’t a single coffee shop on Fort Worth’s east side—her neighborhood.
Seeing this gap wasn’t just about business opportunity; it was about fulfilling a need. “I realized we didn’t have a coffee shop on the east side of town, which is where I live. I felt like it was something that was needed for so many reasons,” she explained. And so, Black Coffee Fort Worth was born, not far from Texas Wesleyan University.
A Brand That’s Rooted in Culture and Community
Mia’s inspiration for Black Coffee comes from the deep roots of her culture and the vibrant community around her. Local art and familiar touches make her shop feel like home, not just a stop for caffeine. But beyond the walls of her café, Mia wanted a way to keep that sense of connection alive—and that’s where custom stickers and labels come in.
“Stickers were the best decision for showcasing our brand,” Mia says. “They give customers something they can keep that reminds them to come see us again.” Whether it’s a die-cut logo sticker on a laptop or a branded cup sticker traveling around town, these small tokens become a big part of Black Coffee’s brand presence in Fort Worth.
Designing Stickers That Stick
For Mia, the sticker and label design process was all about simplicity and brand recognition. “I wanted to use our logo so that the brand is what people see,” she explained. Playing around with the sticker shape was the trickiest part, but with a little help from the team at StickerGiant, it made the process easy. “StickerGiant helped me figure that out with ease,” Mia says.
The result? Sleek, high-quality stickers and labels that do more than just decorate—they build brand loyalty. Customers proudly display them on water bottles, laptops, and more, carrying a piece of Black Coffee wherever they go.
The Impact of Stickers on Customer Connection
Stickers and labels aren’t just about marketing for Mia—they’re about maintaining a relationship with her customers. “It’s a fun way to remind them to come see us and get a cup of coffee or a latte,” she shares. And it works. A simple sticker often turns into a conversation starter, a visual cue that sparks memories of cozy mornings at Black Coffee.
Mia isn’t stopping at just one design. “I’m working on new stickers to give out to our customers. I believe the new sticker will be my favorite,” she says. These evolving designs ensure that customers always have something new to look forward to—and a fresh reason to come back.
What’s Next for Black Coffee Fort Worth?
With plans to expand, Mia sees more custom stickers in Black Coffee’s future. She’s also excited about creating limited-edition stickers for special events at the shop, giving loyal customers unique designs that celebrate their shared community.
“StickerGiant is very easy to work with, and the process was simple,” Mia says. “The quality and customer service are great! As a small business owner, that’s important.”
Create Your Own Custom Stickers with StickerGiant
Just like Mia at Black Coffee, you can harness the power of Custom Stickers and Labels to build your brand and strengthen connections with your community. Whether it’s for your coffee shop, boutique, or next creative project, StickerGiant is here to help you bring your vision to life with high-quality, easy-to-design Custom Stickers.
Ready to get started? Explore our wide range of custom sticker options and see how a small sticker can make a big impact.