A Sticker Is Worth A Thousand Words

September 11, 2013
A Sticker Is Worth A Thousand Words
two-beautiful-girls-holding-cans-of-afterparty-a-premium-hydration-drink-and-smiling When your beverage product is hip and cool, its important to get it in front of the eyes of your fans as soon as possible. Even before they can touch or taste it. We recently printed a sticker order for Afterparty, a premium hydration drink brand (yes, caffeine and sugar-free!) that has made it easy for consumers to build awareness by using stickers as the promotional vehicle. These awesome rectangular lazer-printed beauties are driving traffic and building business buzz for this unique beverage brand in 3 distinct ways:
  1. Product recognition: Rich in color and realistic in their imagery, these pictures depict a scaled model of the actual drink product. This tactic can multiply a consumers impressions of the product, thus increasing the odds that he/she will select it from today's diverse range of beverage choices.
  2. Contact information: This sticker design offers fans a range of contact points to choose from. Showing your fans where they can find you improves traffic and captures leads based on the customers contact point of preference.
  3. Brand awareness: The eye-catching textures already present in the distinct logo and color combinations are complemented in the sticker version of the product. The bold text reminds the purchaser that this beverage is something beyond an energy drink. These factors help set this product apart in the mind of the consumer.
If you manage a forward-thinking beverage company, your customers will be excited to share their drink choices with their friends in the form of a sticker. Your best customers are evangelists for your services. Slapping a sticker on the back of their car spreads awareness at very little cost. While beverage stickers needn't be text heavy or visually complex, a custom sticker has the ability to educate your customer, no matter what message you want to convey. Afterparty's bold typography and rich content are well suited to build early traction within their niched beverage market. Feel free to give StickerGiant a call if you're looking for ways to make your product sticker a conversation starter. In the world of business, it's good to stand out like a sore thumb and we are here to help you do just that.
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